Louise Cowan Interiors

Meticulously Crafted

Since 2013, I’ve had the pleasure of working alongside Louise Cowan Interiors, helping evolve her brand as it has grown from a bespoke curtain and blind service into a curated range of beautifully crafted soft furnishings. Starting with her initial logo and a simple holding site, Louise’s brand has expanded to reflect her exceptional craftsmanship, attention to detail, and passion for handmade pieces.

As her business evolved, so did her branding. I designed a sleek new ecommerce website and introduced a secondary monogram mark for use across stickers, packaging, and social media. Louise’s focus on immaculate presentation inspired packaging elements like custom box tape, branded thank-you notes, and swatch cards, all designed to reflect her meticulous approach.

In addition, I’ve supported her digital marketing efforts through Mailchimp email campaigns and Facebook adverts, ensuring her communication with clients remains as polished as her products. Louise’s blog, Designer’s Notes, is another wonderful extension of her brand, where she shares insights into the world of design, fabrics, and creative craftsmanship.